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Jina Michael

At DW Turner, Jina meets the needs of and delivers superior results to clients involved in retail, entertainment, food and beverage and lifestyle industries. She is particularly adept at executing sophisticated publicity campaigns, garnering earned media, managing reputations and crafting effective public corporate communication and social responsibility packages. Jina also serves many of DW Turner’s pro-bono clients.

Jina has worked with a broad range of businesses, from national hotel chains and night clubs to spas and sports teams. She designs and executes creative advertising campaigns and media blitzes, pro-business advocacy initiatives, litigation support and corporate social responsibility programs. Jina has also demonstrated prowess in the effective use of business-to-business networking, community organizing and event planning.

She brings a mix of public relations, journalism and political science background to the DW Turner team. Before joining the firm, she worked in public affairs at a major hospital franchise. Jina is also a current board member with the Public Relations Society of America.